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The new store at Munich Airport is the first airport location in Germany for Victoria’s Secret that can be accessed by the general public as well as passengers Photo credit (Shop: Munich Airport; Products: Victoria’s Secret) |
GERMANY. Victoria’s Secret is furthering its expansion into travel retail with the opening of a new shop at Munich Airport that is accessible to the general public in the landside area.
The company opened its doors at the Munich Airport Center earlier this month, making it the second airport in Germany to sell Victoria’s Secret fashion and lifestyle range of products.
Eurotrade Director Sven Zahn said Victoria’s secret gives the airport a “charming touch.”
He added: “Our airport can underline the international needs and demands of trading the most important worldwide brands in our shops.”
Products sold at the Victoria’s Secret Munich Airport shop include specially selected travel accessories, underwear, beauty products, accessories and fragrances including Victoria’s Secret Bombshell.
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Victoria’s Secret Bombshell is one of many Victoria’s Secret fragrances that can be found in the Munich Airport boutique |
Munich Airport Head of Center Management Elke Haeffner said: “The opening of Victoria’s Secret is for us a wide range of activities and action that we are taking to make the shopping range more enhanced and attractive at Munich Airport.”
He added: “The great thing about the Victoria’s Secret brand is that it is not only for women, it is also for men, and that fact is known worldwide.”
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The store sells lingerie, beauty products, fragrance and travel accessories, such as underwear and Victoria’s Secret fragrances and handbags pictured below |
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