Shinsegae Duty Free kicks off Family Festival promotional campaign

SOUTH KOREA. Shinsegae Duty Free has launched its Family Festival, an online and in-store promotional campaign that began on 12 April and runs until 23 May.

May is Family Month in the Republic of Korea as three important days honouring family members and teachers are observed: Children’s Day, Parents’ Day and Teachers’ Day

The Family Festival features online and selected in-store discounted sales as well as the retailer’s Duty Free Points Giveaway event, which will see up to 5,000 points awarded daily during the campaign.

Benefits include discounts of up to -68% throughout South Korea’s Family Month, with sales across various categories including beauty, fashion and liquor. Selected in-store benefits include a Family Sale with promotions of up to -80% across various family-friendly gifts and products.

In addition, the retailer has exclusive promotions running at Incheon International Airport, and in its Myeongdong and Busan stores. ✈

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