UAE. Jashanmal National Company has been appointed as the exclusive distributor of Roger Federer fragrances for the UAE, Oman, Kuwait and all airport and airline duty free accounts in the Gulf states.
Roger Federer is the world’s number one tennis player and has won the Wimbledon championship for the past two years running.
His fragrance “˜Feel the Touch’ is aimed at so-called “metrosexuals’, the new generation of men aged between 17 and 48, leading a contemporary metropolitan lifestyle.
The product is currently available exclusively in the region to Dubai Duty Free. It will soon be launched in leading perfumeries, including Jashanmal domestic market stores.
Jashanmal National Company is a leading marketing company in the Middle East, specializing in the retailing and distribution of luxury goods. Brands represented in duty free and local markets include Burberry, Mexx, Clarks and Calvin Klein lingerie, Yashica cameras, Delsey luggage, Cross writing instruments and many more.
In another coup for the company, Jashanmal has been appointed as the exclusive duty free and domestic regional distributor for Victorinox luggage – the premium Swiss travel equipment line recently launched in Dubai.
Jashanmal said: “Since the development of the Original Swiss Army Knife in 1891, Victorinox has symbolized precision, innovation, quality and timeless style around the world. Launched in 1999, Victorinox Travel gear has seen unprecedented growth in a few years and been introduced in nearly 40 countries. Dedicated shop-in-shops or corners can be seen in the most famous department stores, such as Harrods, Selfridges in London, Macy’s in New York, Galeries Lafayette in Paris and Takashimaya in Tokyo.”
The company said the brand’s range of trolley systems and travel gear makes it an ideal product for travel retail.
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