MONACO. SoGeCos, the organiser of leading international beauty trade show Cosmoprof, and ESE, European Spa Exhibition – Monaco, have joined forces to establish SoGeCos Monaco, which will organise the annual European Spa exhibition in Monte Carlo.
ESE launched the European Spa Exhibition – described as a unique rendezvous for spa industry professionals – in 2005. This year’s event will take place from 21-23 January.
The first edition of the European Spa Exhibition featured the best among professional services and suppliers, spa equipment, skincare and body care products for spas and the travel industry, according to SoGeCos.
It consequently attracted decision makers and specialists from luxury hotels and hotel chains, spa resorts, day spas, medi-spas, thalassotherapy centres, fitness clubs, cruise companies, architects, interior designers, and beauty professionals.
“We are very proud that SoGeCos has chosen Monte Carlo and the Principality of Monaco as the starting point to develop such an ambitious plan focused both on the enhancement of the spa industry and the relevant exhibition,” said Didier Verrat, founder of the European Spa Exhibition project.
“Cosmoprof is the most important international event for the beauty industry and, as such, it embraces the spa concept. However the spa phenomenon has reached a new dimension in recent years that deserves its own annual event gathering developers, real estate investors and existing beauty venues that wish to create real spa centres.”
“These players deserve a show that gives them specialised consultancy on how to create successful spas within hotels”¦In partnering the European Spa Exhibition, SoGeCos has identified a unique opportunity to embrace the spa industry and proactively contribute to the development of the spa world of which beauty products are only one of the components,” added SoGeCos president Florio Terenzi.
For more information log on to www.eurospa-monaco.com
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