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Time to look for a bigger garage? The winner will drive off with six luxury vehicles |
BAHRAIN. Formula One and Bahrain Duty Free are geared up for a spectacular promotion in which one lucky winner will drive away with six luxury cars. The campaign celebrates the Bahrain Grand Prix on 13-15 April.
“˜The Magnificent Six’, as the promotion is themed, are the Mercedes S350, new Lexus LS460L, BMW 730Li, Infiniti M45, Cadillac DTS and the Jaguar S-Type. To win the Magnificent Six consumers simply buy one of the 3000 tickets available for BHD80 (US$212)
The Magnificent Six promotion kicks off on 15 March 2007 at all the retailer’s outlets – Departures as well as Arrivals, landside and seaports. Tickets can also be bought by logging onto www.bdutyfree.com.
Bahrain Duty Free has also introduced a “˜Spend & Win’ promotion, specially designed for Formula One. Every customer who spends BHD60 (US$160) gets a chance to select a key. If the key opens a box, the customer can win instant cash prizes of US$5,000, US$1000, US$500, US$200 & US$100.
Participants also get a chance to win Bahrain Gulf Air Grand Prix grandstand tickets, cufflinks, pens, exclusively designed Escada F1 scarves, branded watches and much more.
This event is being held in partnership with the Bahrain International Circuit, Gulf Air and Hugo Boss, Diageo, Nestlé International Travel Retail and Philip Morris International. The promotion will end on 30 April.
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“˜Magnificent’ – the new Lexus LS460L, Infiniti M45, Jaguar S-Type, Cadillac DTS, BMW 730Li and Mercedes S350 |
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