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The scent of seduction: the new travel retail exclusive set from L’Oréal and Armani |
FRANCE. L’Oréal Produits de Luxe International has created a new travel retail exclusive set featuring its Armani Code Eau de Parfum for women.
From this month, in selected European airports, passengers will be able to purchase the Armani Code of Seduction coffret, said to perfectly embody the sophistication, glamour and confidence of the Armani woman.
The coffret comprises a 30ml Armani Code fragrance and an Armani Eyes To Kill black mascara, presented in a complimentary black satin evening bag. The recommended price point is €59.
The set will be promoted with a Code of Seduction animation campaign.
