Hello Kitty creates Sweet Collection for travel retail

FRANCE. Koto Parfums has extended its Hello Kitty fragrance portfolio with a new travel retail exclusive quintet, which will be available from September.

Koto Parfums keeps Hello Kitty purring with new travel retail exclusive fragrance quintet


The Sweet Collection set contains five mini 5ml edts, each presented in the signature Hello Kitty flacon, adorned with a different colour bow.

The Hello Kitty fragrance features notes of green apple, cherry, jasmine, praline, musk and vanilla.

The set has been designed to appeal to both children and young teens. When empty, the bottles can be used as cute room ornaments.

The product launch is a worldwide exclusive throughout the Aelia network during September.

About Koto Parfums
Koto Parfums, based in Lyons, France, specialises in the creation and development of perfume lines for children. The company holds the Hello Kitty fragrance licence and is a franchisee of “The Magic Roundabout” and “Arthur and the minimoys” films.

Koto Parfums obtained the official licence for Hello Kitty fragrances from the Japanese brand owner Sanrio in 2007.

Food & Beverage The Magazine eZine