UK. WHSmith has opened its first InMotion travel electronics store in the UK at Leeds Bradford Airport.
InMotion, which specialise in headphones, mobile power and lifestyle accessories for travellers, was acquired by WHSmith in 2018. It is the largest airport-based digital accessories retailer in North America, with more than 125 locations.
“We are excited to bring the successful InMotion brand to UK passengers for the first time,” said WHSmith Travel Managing Director Toby Keir. “Having partnered with Leeds Bradford Airport for several years, we are proud to take this step with them.
“Already a staple in digital accessories retail in North America, InMotion will strengthen our presence in UK travel retail and provide a unique shopping experience for our customers.”
As reported, WHSmith opened the first InMotion airport store in June in Alicante-Elche Airport, followed by the first store in Australia in July at Perth Airport.
