GERMANY. Gebr. Heinemann is offering Heinemann & Me loyalty programme members the opportunity to win one of 100 Jägermeister Tap Machines.
Its Tap to Party prize draw aims to “awaken the hunting spirit in all Jägermeister fans”. It runs over the next ten weeks, with prize winners announced at the end of each week.
The offer is exclusive to Heinemann & Me members, with full membership information available here and on the Heinemann & Me app.
Heinemann points out that the Jägermeister Tap Machine “is not just an eye-catching gadget” but the ideal way to serve up -18° Celsius shots of the German digestif and liqueur. The Tap Machine can be used with all standard Jägermeister bottles.
The travel retailer also adds a ‘tip’ for its loyalty programme members, encouraging them to purchase a 1-litre bottle of Jägermeister bottles and “get tapping straight away”.
