Australian professional hair care company Yudiva is rolling out a new range of travel-size bath products. Described as light and space-saving, the bath products come in 50ml bottles and can easily fit in a gym bag, purse, carry-on, or suitcase.
Yudiva has been providing salons around the world with premium hair products for almost a decade, and has now set its sights on travel retail. The brand is exhibiting at the Summit of the Americas Exhibition (16-19 April).
The products are packaged in the brand’s signature upside-down YuFlip bottle. The YuFlip bottles feature two flip-top caps — with one cap on each side of the bottle — so it can contain two different products in one bottle. Its design was inspired by the curves and contours of the female form.
One of the line’s new products is Shea Butter Shampoo & Conditioner Set. It has been infused with Shea butter and features a tropical scent with warm notes of vanilla, nuts and subtle hints of musk. The formula contains Keratin – a super-protein that smooths hair and prevent breakage, frizz, and heat damage.
The Cherry Blossom Body Wash & Body Lotion Set offers a delicate floral scent with sweet notes of cherry, almond and vanilla. It also contains Shea butter, which has a moisturising effect on the skin. It is made using Vitamins A and E along with essential fatty acids to hydrate, heal and nourish the skin.
The new collection also comprises men’s toiletries including the Fresh Men Shampoo & Body Wash Set, which is infused with a sweet yet spicy scent. It is formulated with moisturising ingredients that help cleanse and hydrate the skin and hair. It also contains anti-dandruff properties to help prevent dandruff and dry scalp.
Additionally, the new line also features the Ultima Travel Kit which includes two bottles, containing four different products, in one mini-designated, water-proof travel bag. The kit comprises the Shea Butter Shampoo/Conditioner Set and Cherry Blossom Body Wash/Body Lotion Set.
The company describes the new collection as salon-grade products that can be used at home, offering the same salon pampering experience. ✈
