German chocolate specialist Ritter Sport has revealed its latest range – Winter Selection Tower 5x100g – which will launch exclusively in travel retail from August. It will also be showcased on the Ritter Sport stand at TFWA Asia Pacific (Basement 2 K33) in May.
The new expression celebrates the Scandinavian Hygge lifestyle (Hygge is a word in Danish and Norwegian that describes a mood of coziness or wellbeing) and is presented in a special packaging that features winter graphic design, a suggested gifting option for travellers.
It comes in five 100g bars of chocolate made with 100% sustainable certified cocoa sources.
Its flavour combinations include Crunchy Creamy Winter, a mix of milk chocolate and cocoa crème with winter spices together with the crunch of caramelised almond pieces; White Cinnamon Crisp, a blend of white chocolate with cinnamon and rice crispy bits; and Caramelized Almonds, a combination of milk chocolate mixed with chopped, caramelised sugar-glazed almonds.
The pack includes two Crunchy Creamy Winter 100g bars, 2 Caramelized Almond 100g bars and one White Cinnamon Crisp 100g bar.
Ritter Sport Global Travel Retail Managing Director Jan Pasold said: “Our new Winter Selection Tower is inspired by the Nordics trend for Hygge; it’s made with love and features beautifully designed packaging intended to bring cosiness home.
“We know this is a trend our customers will love and we knew it would work well as a travel retail edition. Ritter Sport is committed to extending as many of our best-selling flavours to our travel retail editions range as possible.” ✈
