“A legacy of excellence” – Coty launches Lancaster skincare in select travel retail locations

Lancaster’s photoaging skincare lines have landed across key airport in Europe, Americas and Asia Pacific 

Coty Travel Retail has launched Lancaster’s skincare ranges in major travel retail locations across Argentina, Brazil, Greece, Spain, France, Germany, Türkiye and China.

Travellers can shop Lancaster’s signature collections at airports in Buenos Aires, Sao Paulo, Athens, Barcelona, Las Palmas, Palma, Cologne, Nice, Ercan and Hong Kong.

The new counters showcase Lancaster’s advanced skincare and sun protection solutions and are designed to promote the brand’s photoaging expertise and luxury positioning.

They highlight Lancaster’s hero lines such as the Golden Lift anti-ageing collection, alongside the Sun Beauty and Sun Perfect photo-protection lines. The products offer broad-spectrum sun defence while targeting visible signs of photoaging.

“We are thrilled to introduce Lancaster’s legacy of expertise and excellence to more travellers across the globe, further demonstrating how travel retail can serve as an exciting channel for consumers to interact with iconic products in new ways,” said Coty Chief Commercial Officer of Prestige Caroline Andreotti.

The Lancaster counters feature clean, contemporary merchandising that showcase the brand’s photoaging expertise, skincare and suncare products
Pictured is the eye-catching Lancaster counter at Athens Eleftherios Venizelos Airport

“This expansion is a testament to Lancaster’s strong portfolio of pioneering solutions for a wide variety of skin needs and preferences, drawing on its double expertise in suncare and skincare to deliver highly effective products.”

Founded in Monaco in 1946, Lancaster has built a reputation as a pioneer in sun science and skincare innovation.

Developed in collaboration with dermatological experts, Lancaster’s formulas are designed to provide multi-level protection against 100% of the sun spectrum. Its reparative skincare products help mitigate the effects of photoaging and support cellular repair from UV and sun-induced damage.

In 2024, The Moodie Davitt Report Brands Director Hannah Tan sat down with Lancaster Global Brand Director Victoria Engel and Senior Vice President Skin Research & Innovation Olivier Doucet to talk about the science behind Golden Lift. Click here for the full interview and our On Location report.
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