Ajmal Perfumes has reported a positive sales performance across its duty free locations in January, starting with the launch of four new fragrances in Muscat Duty Free which saw sales growth of +75% year-on-year.
Dubai Duty Free, Abu Dhabi Duty Free and Kuwait Duty Free also experienced positive sales growth during the month, Ajmal Perfumes Head of Travel Retail Oscar Menezes revealed.
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Sales of Ajmal surged by +75% at Muscat Duty Free in the month of January |
For inflight, the Dubai-based fragrance house will be listed onboard South African Airways this month. It has also expanded its inflight offer for Oman Air to eight products.
Ajmal was ranked fourth out of 33 and eighth out of 15 in category sales of the ladies’ and men’s fragrances respectively onboard British Airways – a significant achievement for the only oriental perfume brand listed by the UK airline.
“Other airlines like Kuwait Airways, Air Arabia and Pakistan International Airlines have reported also positive sales as well,” Menezes added. “Ajmal’s stellar performance is a reflection of [its] quality products.”