Alizé to paint town Bleu – 27/09/04

Alize Bleu
Alizé Bleu is a blend of premium French vodka and Cognac, tropical passion fruit, cherry, ginger and exotic fruit juices

UK. An exotic new blend of Alizé will be launched at the TFWA World Exhibition in Cannes.

Alizé Bleu is a blend of premium French vodka and Cognac, tropical passion fruit, cherry, ginger and exotic fruit juices.

Blue in colour, the product is 40 proof – the highest alcohol content in the Alizé family.

Lewis Johnstone, Managing Director of Alizé International, said: “Alizé has done it again – they have brought out a high quality Cognac blend which will be impossible to resist. It will take its place in the “˜speed rack’ of cocktail mixes. Equally, backed by striking merchandising, it will be a powerful line extension in airport stores.”

The full range of Alizé specialities and liqueurs will be on display in Cannes at the Kobrand International Stand F1 in the Blue Village.

Contact Lewis Johnstone, Managing Director of Alizé International, on +44 1344 871 860 or email ljohnstone@kobrand.com.

MORE STORIES ON ALIZE

Kobrand appoints Victor Lee to boost Alizé in Asia – 24/08/04

Alizé extends in Asia – 29/04/04

Alizé grows in the Americas – 25/02/04

Alizé grows its credibility in Cannes – 17/11/03

Alizé set for fruitful debut – 28/08/03

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