SPAIN. Travel restaurateur Areas has unveiled three healthy dining concepts at Adolfo Suárez Madrid-Barajas Airport.
La Place, Flax & Kale and Chia, located in the boarding areas of Terminals 2 and 4, offer a fusion of “innovation, quality and wellness” and represent Areas’ commitment to promoting quality and healthy food to travellers.
The openings are part of the F&B programme after the company last year won a major tender to operate 35 of the 55 points-of-sale at Madrid-Barajas Airport.
Areas Iberia Marketing and Expansion Director Mireya Muñoz said: “We are extremely proud to introduce concepts as innovative and pioneering as Flax & Kale, La Place and Chia to Barajas for the first time.
“These brands represent the latest trends our customers are looking for, reflecting travellers’ healthy habits and reaffirming our commitment to excellence and customer satisfaction by offering options that are as healthy and delicious at the same time.”
A Dutch fast-food restaurant chain known for its innovative concept, La Place offers a diverse array of healthy food options made with fresh, seasonal ingredients, served in grab-and-go format. The venue is located at a 242sq m space and can accommodate 120 guests.
The brand has 90 outlets at major international airports including Amsterdam Schiphol, Toronto Pearson and Barcelona-El Prat.
Flax & Kale is described as a pioneer of flexitarian diet, offering healthy and sustainable food selections served in grab-and-go formats, specifically developed for its airport locations.
The menu includes bowls and salads, as well as hot options, freshly prepared in an open-view kitchen using seasonal ingredients.
Also available at the store are plant-based options, produced in its own plants in Spain. The 292sq m restaurant is located in the commercial boarding area in T4 and has a capacity for 94 diners.
With its ‘healthy food as never before’ tagline, Chia focuses on original and different recipes made for travellers using unprocessed, sustainable and local natural ingredients.
The 83-seat venue is located in T2, covering 292sq m of space.
Muñoz said: “Although at Areas we always have our finger on the pulse of the latest trends in food to know what’s hot on the streets and adapt them to the travel channel, what really drives us is working with brands that share the same values and philosophy. Partnerships like those with La Place, Flax & Kale and Chia are essential to offer our travelers better and better experiences.” 
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