CHINA. Avolta today (18 November) announce a new retail and food & beverage partnership and contract with Shenzhen Bao’an International Airport – China’s fourth-busiest gateway.
The concession runs from this month until 2030. Avolta said the deal demonstrates the company’s strategic commitment to growth in key international markets and to bringing first-rate travel experiences to major international travel hubs.
Avolta will enjoy more than 1,000sq m dedicated to diverse dining and shopping options.
The initial phase of the roll-out will see three of the travel convenience stores opening this month, followed by the other two retail stores and the F&B outlets in the first half of 2025.
The offer will feature a portfolio of five Hudson retail locations, including two Hudson Market, two Hudson Evolve and China’s first-ever hybrid-concept store – the Hudson Café – designed to provide a seamless blend of shopping and dining.
Avolta will introduce also two renowned food & beverage outlets – Wolfgang Puck Kitchen + Bar and Crystal Jade La Mian Xiao Long Bao.
Wolfgang Puck Kitchen + Bar, a full-service western restaurant and bar concept, will showcase globally inspired cuisine by the acclaimed Chef Wolfgang Puck.
Crystal Jade La Mian Xiao Long Bao from the Michelin star and Bib Gourmand-awarded Crystal Jade international catering group will provide classic and contemporary interpretations of dishes such as Xiao Long Bao and handmade La Mian.
“Avolta is proud to partner with Shenzhen Bao’an International Airport to deliver a first-of-its kind, exceptional shopping and dining experience for travellers passing through this key hub in China,” said Avolta Managing Director, North Asia Michael Wong.
“This partnership not only reinforces our commitment to strategic growth but also allows us to bring our trusted brands, quality and innovation to a new audience in one of the world’s busiest airports.”
Shenzhen Bao’an International Airport commented: “As a well-established international travel retail operator with a strong brand portfolio, Avolta’s professional brand aggregation capabilities and outstanding operational expertise have left a deep impression on us, which is highly consistent with Shenzhen Airport’s strategic positioning of building an international aviation hub.
“We also welcome Avolta, showcasing the Chinese travel retail market with a new look, to seize this opportunity to further strengthen its business cooperation with Shenzhen Airport and provide passengers with more diverse and high-quality shopping experiences.” ✈
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