Butlers Chocolates has teamed up with Aer Rianta International (ARI) to reveal a new Pick & Mix concept at Dublin Airport.
Featured at the The Loop store in Terminal 2, the Pick & Mix space highlights 15 wrapped items from Butlers’ loose chocolate collection.
It is a global first for the Irish brand, underlining its ties to Dublin Airport which was Butlers’ first travel retail location.
Pick & Mix is part of a new chocolate shop opened recently by ARI in T2. As reported, the store promotes luxury and artisan chocolates from both Ireland and abroad.
Butlers said it worked closely with the ARI confectionery team to develop the Pick & Mix concept. Chocolates have been chosen based on their popularity and are available to customers in two metallic gold pillow-pack boxes.
“The gift boxes have been designed with ease of carrying in mind and will easily slip into a passenger’s laptop/handbag,” Butlers said.
