Caviar House & Prunier celebrates the gift of Love – 29/11/06

SWITZERLAND. Caviar House & Prunier aims to stir the senses with the first in a new series of eight ‘Love’ gift boxes, comprising Saint-James caviar, a Prunier caviar book and a CD of love songs, in a Yves Saint-Laurent designed tin.

Saint-James caviar is, says the Swiss company, “one of the most refined creations produced by the Prunier manufactory”. It is prepared according to ancient Persian recipes, using salt supplied by masters of the Caspian Sea and reaches its peak after maturing for 45 days. The caviar first came to prominence in 1932 at the inauguration of the Prunier restaurant on St James Street in London.

Caviar House & Prunier celebrates love with the first in its new collection of gift boxes

Said Caviar House & Prunier Chairman Peter G. Rebeiz: “Caviar House & Prunier is proud to introduce the first in a series of eight Love caviar tins using the famous ‘love’ illustrations of Mr Yves Saint Laurent. To associate our unique Prunier Caviar St-James with the word love is not only a testimony to our own passion for fine caviar, but also a tribute to those wonderful moments in which fine caviar is a special treat.”

Chairman Peter G. Rebeiz – “Caviar House & Prunier is proud to introduce the first in a series of eight Love caviar tins”

The collection of love songs is performed by Zurich-based singer Yasmine Tamara and was recorded at the Balik farm in the Swiss Alps, where Balik salmon are smoked. The disc features Victorian poems put to music and a selection of classic love songs.

Since 1970, Yves Saint-Laurent has sent New Year’s greetings to friends and family in the form of paintings, each based on the theme of love. The illustration used on the Love box was produced in 1971.

The Love box includes:

  • Choice of 125g or 250g box of Prunier Saint-James Caviar, decorated with the Yves Saint-Laurent Love illustration
  • CD by Yasmine Tamara
  • Reference book on caviar: When the passion for caviar becomes an art
  • Gift card

    The price of the 125g box is €375; the 250g size is €750.


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