Cecil Macdonald has been appointed by Juicy Water to distribute its range of natural juice drinks in UK travel retail.
Juicy Water’s drink products are made from a blend of pure squeezed juices from real fruits and Yorkshire spring water. It claims to be the only branded juice drink on the market to use real fruit and not concentrates.
The company offers four drink recipes: Lemons & Limes, Oranges & Lemons, Raspberries & Apples, and Pomegranates & Blackcurrants.
Cecil Macdonald will focus on presenting the Juicy Water range to all UK airlines, ferries and cruise ship customers.
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Juicy Water offers four drink recipes: Lemons & Limes, Oranges & Lemons, Raspberries & Apples, and Pomegranates & Blackcurrants |
Cecil Macdonald Managing Director Steve Wescott said: “We are delighted to be working with Juicy Water and to help develop the distribution of, initially, Juicy Water within the UK travel retail channel. The brand is already listed with Thomas Cook Airlines, easyJet and Monarch Airlines, so we have a good base from which to build.”
Juicy Water Commercial Manager Stephanie Campbell added: “We are delighted to be working with the team at Cecil Macdonald and are very impressed with their in-depth expertise and knowledge of the travel retail channel. We look forward to seeing increased Juicy Water distribution across the travel retail sector.”