Chabot Armagnac will today launch its EXTRA Blue Ocean-Inspired Edition at the TFWA World Exhibition in Cannes (Riviera Village, RJ 20) at what it describes as a “spectacular showcase”, in collaboration with the world explorer Mike Horn.
As reported, Horn – a veteran explorer of Earth’s most remote and challenging environments – joined Chabot Armagnac as its Brand Ambassador in April this year.
Chabot said it will “bring the essence of the oceans, icebergs and waves to life” with an immersive stand at the Palais de Festivals exhibition, reflecting the brand’s deep connection with nature and its newest Armagnac release.
In Chabot’s words, the EXTRA Blue Ocean Edition is a celebration of nature’s enduring power, encapsulated in a signature wave-shaped decanter that echoes the constant movement of water.
The decanter is housed in a deep-blue gift box, accented with the French flag and the royal-red Chabot Fleur de Lys insignia, symbolising the brand’s rich heritage and commitment to excellence.
In a special address at the Chabot stand this afternoon, Horn will share his unique perspective on the strength of water and its “eternal presence as a vessel for history”.
Chabot said his talk will resonate with the 700-year legacy and DNA of Chabot Armagnac, “where each bottle reflects centuries of craftsmanship and history, carried through time just as water carries the stories of the world”. ✈