SOUTH KOREA. Shinsegae Duty Free has partnered with global luxury brand Chanel to launch the Chanel Winter Constellation at Incheon International Airport Terminal 2, marking what the retailer called the earliest start of the Korean Christmas holiday season.
Shinsegae Duty Free described the 145.5sq m showcase as Chanel’s largest 2025 holiday mega-podium in any Asia Pacific airport duty-free store and the first of its kind to debut in the Republic.
Designed around the themes of a winter garden and starlit observatory, the podium (in place through 5 December) immerses travellers in the world of Chanel Beauty.
Visitors can explore the complete Chanel fragrance, makeup and skincare lineup, including acclaimed collections such as N°5, Coco Mademoiselle, Chance Eau Splendid and Bleu de Chanel.
A standout feature of the space is a telescope installation that brings the story of Chanel fragrances to life through a sensory and artistic lens.
Guests can enjoy an array of interactive experiences, including skincare consultations, makeup touch-up zones, photo spots, and QR card printing activities (main story continues following The Moodie Davitt Report communication directly below).
An AR-powered photo zone allows visitors to capture vivid images and videos against a backdrop of Chanel’s star-shaped constellations and a giant N°5 bottle.
To celebrate the holiday season, the podium is showcasing limited-edition items and collection of premium perfumes from Les Exclusifs de Chanel.
These include Bleu de Chanel 300ml, N˚5 Refillable Purse Spray, Coco Mademoiselle Intense Refillable Purse Spray, N°5 The White Gold Body Oil and Coco Mademoiselle Pearly Body Oil 250ml.
All are exclusive in Korean duty-free terms to Shinsegae Duty Free at Incheon International Airport.
Guests with invitation cards receive a travel kit and holiday postcard, while visitors can experience Chanel’s refreshing skincare service, ‘La Minute Mode Avion’ through both OAB and on-site reservations.
Travellers can also experience the festive ambiance online through Shinsegae Duty Free’s website and official social media channels, including Instagram and Facebook, which are featuring photos and videos from the Chanel Holiday Podium.
Shinsegae Duty Free Cosmetic & Perfume Merchandising Division General Manager Hee-eun Chung commented: “We are delighted to bring Chanel’s artistic and sensorial holiday experience to travellers at Incheon Airport. Through continued collaborations with global luxury brands, Shinsegae Duty Free will keep elevating the joy of shopping with immersive and memorable experiences.” ✈
