Chloe Fashion China has appointed Chinese singing and acting superstar Guan Xiatong as its Fragrance Ambassador for the Chinese travel retail and local markets.
The 25 year-old celebrity won fame for roles in films The Left Ear and Shadow and the television series To Be a Better Man.
She is widely known in China as the ‘Nation’s Daughter’.
Her post described Chloe’s perfumes as “precious and timeless”. ✈
The 600sq m store’s design pays tribute to Verona’s rich cultural heritage and Shakespeare’s legendary play Romeo and Juliet, “immersing shoppers in a narrative as memorable as their visit to this beautiful city”, the retailer claims.
It’s all about the FIT. No, we’re not talking about the legendary elegance of Louis Vuitton ready-to-wear but about the key target market for the great French luxury brand and Shinsegae Duty Free as the second-storey of a pioneering Korean airport duplex store opens.
Shiseido Travel Retail’s ambition is to create a ‘New Culture of Beauty’ inspired by the company’s Japanese heritage, expertise in skin beauty and wellness, and continued investment in research and development.
