Clinique shapes up with new lip liner – 02/06/04

UK. Clinique has launched a new lip pencil into travel retail markets worldwide.

Sheer Shaper for Lips is described as an ultra-creamy liner that delivers natural definition. It is suitable for use with sheer lipstick, lip gloss or lip balm.

The new product contains 50%-70% less pigment than Clinique’s existing Quickliner for Lips, thereby ensuring a more natural look. The formulation also includes jojoba seed oil and paraffin for a smooth application and feel. The inclusion of polybutene, a film former, helps prevent “feathering” and “bleeding”.

Sheer Shaper for Lips is available in six shades, which all complement Clinique’s sheer lipsticks and lip glosses.

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