Coty has launched feminine fragrance Miu Miu Twist into global travel retail.
The eau de parfum (edp) is described as expressing “the true, joyful essence of Miu Miu”. Notes include vert de bergamot, apple blossom, cedar wood and pink amber accord.
Actress Elle Fanning fronts the campaign. Fanning is a frequent collaborator of Miu Miu’s and even walked in the brand’s autumn/winter 2018-19 catwalk show at Paris Fashion Week.
Miu Miu Twist edp is available now in Asia Pacific travel retail and launches next month in US travel retail. A global rollout is ongoing.
Sizes are 5ml, 30ml, 50ml and 100ml.
