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The 250g Lindor Caramel Tube is available at Dubai Duty Free from June until 31 December 2014 and will be available to other travel retailers and duty free operators in 2015 |
Dubai Duty Free and Lindt have launched the Lindor Caramel Tube across all concourses and terminals of Dubai International.
The exclusive promotion follows the successful launch of the Lindor Spring Flavour Tube in March. The 250g Lindor Caramel Tube is available at Dubai Duty Free from June until 31 December 2014 and will be available to other travel retailers and duty free operators in 2015.
Dubai Duty Free Vice President for Purchasing Saba Tahir said: “We are delighted that Dubai Duty Free is the first travel retailer in the world to showcase this latest addition of Lindor Tube. This launch is the result of our continuous efforts to liaise and collaborate with our suppliers in order to offer our customers appealing travel retail firsts.”
The exclusive launch is part of Lindt’s 2014 global promotion of the new limited edition Lindor Tube, introduced at last year’s TFWA World Exhibition in Cannes.
Lindt & Sprungli Duty Free MEIA Sales & Market Manager Gabriela Steiner commented: “The latest creations of the Lindt Master Chocolatiers are a total success worldwide, which is generating fast growing awareness of Lindor in the travel retail industry. We are very pleased to launch a sophisticated product ideal for sharing or gifting, with a unique flavor like the Lindor Caramel 250g exclusive to Dubai Duty Free until end of December 2014.”
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