The Inflight Sales Person of the Year Awards 2005: The Moodie Report Picture Gallery (click on images to see all pictures) | |
 | The winners |
 | The cocktail reception |
 | The gala dinner |
 | The euphoria |
INTERNATIONAL. Cabin crew from Easyjet, bmi charter and Virgin Atlantic scooped the top honours at this year’s Inflight Sales Person of the Year (ISPY) Awards, held near London on Friday night.
The Awards were presented at a packed gala dinner – the culmination of four days’ observation and evaluation via workshops and training assessments.
Easyjet’s Lee Johnson was named overall winner for low cost airlines. Karl Kavanagh (bmi charter) was the best charter airline crew member. Virgin Atlantic’s Jane Nuttall topped the best scheduled airline category.
The event was organised by UK firm Travel Retail Training, headed by Christine and Ray Martin. It is run in association with Alpha Airports Group, whose Chief Executive Kevin Abbott described this year’s event as “simply outstanding”.
The gold sponsor is Lancaster Group. Other sponsors and supporters include Pernod Ricard Travel Retail, Britvic, Badgemaster, British American Tobacco, Braun, Cadbury, CAT Design, Clue Trader, Diageo, Distilleria Bottega, the Estée Lauder Companies, Fabris Lane, Food Partners, the Hugo Boss group, the Inter-City Watch Group, Imperial Tobacco, Masterfoods, Minox, Portfolio Partners, Premier Portfolio, Raven Fox, Russ Berrie, The Moodie Report, and The Ad Plain.
This year 62 cabin crew representing 35 airlines from all over the world took part in the event, which has grown in status since its inception in 1999 to become a deservedly high-profile event in the travel retail industry’s calendar.
“Representing an airline at this event is an achievement in itself,” noted (Christine) Martin, who described the participants as “the world’s greatest-selling cabin crew”.
Here are the other winners and highly commended recipients:
SALES AWARENESS:
Winner: Julie Delphin, Qantas
Highly commended: Marie-Chantal Labreche, Air Canada
SALES TECHNIQUES:
Winner: Jane Owen, bmi baby
Highly commended: Samantha Harper, Easyjet
PRODUCT MERCHANDISING:
Winner: Anthony Carson, First Choice Airways
Highly commended: Angela Kwok, Cathay Pacific
PRODUCT KNOWLEDGE:
Winner: Zita Flanagan, Aer Lingus
Highly commended: Luke Boulton, bmi long haul
EFFECTIVE USE OF THE PA
Winner: Inge van Sweevelt, Virgin Express
Highly commended: Kamini Chouhan, Kenya Airways
TEAM AWARD
Winner: Naoko Kondo and Chikako Okita, All Nippon Airways
BEST CABIN CREW INCENTIVE PROGRAMME
Winner: My Travel Airways
ONBOARD SALES MOTIVATOR
Winner: Chris Byrne, Aer Lingus
MORE STORIES ON ISPY
Inflight Sales Person of the Year (ISPY) awards extended following 2004 success – 13/01/05
Gulf Air, Britannia Airways and easyJet scoop Inflight Sales Person of the Year Awards – 13/12/04
