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Favarger’s new Swiss nougat lines |
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The updated Swiss Chocolate Fondue Pot 300g |
SWITZERLAND. Favarger, one of the two specialist Swiss nougat manufacturers, will present three different nougat lines at TFWA World Exhibition in Cannes (Stand number: Riviera Village RE11).
Updating The Moodie Report with the Swiss confectioner’s latest travel retail news coming out of Asia, Favarger Marketing Manager Claudia Jaermann said: “Favarger’s travel retail business is growing in the Asia Pacific region. Customers have listed the new products we launched in Singapore last May, and I have already had a good result, especially with the Laboîte Suisse 240g.
Detailing a major new chocolate promotion with King Power, she continued: “New Favarger Chocolate Fondue promotional activity will be held at Singapore Changi Airport within King Power stores for the whole month of November. Our main focus next year will be on Asia, and I am in negotiation with potential distributors and important meetings are scheduled in Cannes.”
New listings are also expected with major retailers in China and Thailand, reported Jaermann.
Favarger’s Swiss nougat
Explaining the USP of Favarger’s Swiss nougat, Jaermann told The Moodie Report: “Our recipes differ from those of French style Montelimar, as they have a crunchier texture, although not as hard as the Italian ‘torrone’. So the ultra-fine Favarger nougats are the fruit of the company’s savoir-faire, like its other confectionery specialities such as the Avelines, Nougalines or the Favarger chocolate fondue.”
Detailing the mouth-watering and traditionally-made recipe, Jaermann continued: “The nougat mainly consists of a blend of glucose syrup, sugar, egg-white, with almonds added to the mixture. The sugar, which has been heated to over 130 degrees, and the beaten egg white are mixed together to form a meringue, to which the other ingredients are then added. To prepare this delicacy, Favarger uses copper bowls, the traditional way of doing things.”
Favarger nougats, which are made at Versoix, in Switzerland, are wrapped in the form of mouthful-sized sweets, and packaged in 180g closable sachets.
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The new Vanilla Bourbon Nougat line |
New product highlights
Favarger’s three new nougat lines, to be shown at Cannes, are:
– Vanilla Bourbon Nougat: A delicacy faithful to a traditional recipe with home-roasted almonds.
– Honey Nougat: For lovers of soft and sweet-tasting nougat.
– Orange Nougat: With crystallised orange rind.
Favarger Avelines Swiss Premium Napolitains 200g: The traditional 5g Napolitains made to an original recipe enriched with hazelnut pieces and fine almond splits. Presented in a new “stick” format, which is described as both elegant and giving visual impact while taking little space on-shelf. Said to be an ideal gift and as a souvenir from Geneva and the Matterhorn.
Swiss Chocolate Fondue Pot 300g: A new look for Favarger’s best-selling line in travel retail stores. The packaging features its Swiss chocolate origin and its exclusive premium original recipe. The Fondue Pot is targeted at gourmets.
For details, Claudia Jaermann, Marketing Manager, Chocolats & Cacaos Favarger SA, Chemin de la Chocolaterie 2, CH – 1290 Versoix (Geneva), Switzerland, tel: +41 22 775 11 49, or claudia.jaermann@favarger.com
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