Swedish beauty-tech brand Foreo has partnered with King Power International Group (Thailand) to launch its ranges on 16 September at the Thai duty free retailer’s King Power Rangnam and Bangkok Suvarnabhumi Airport stores.
Foreo said the listings are the “first of many to come” in Thailand. An online partnership with King Power, which offers a Chinese translation, should appeal to Chinese travellers, as well as Thai nationals and other consumers, Foreo added.
Since its launch in 2016, Foreo has expanded to 230 locations in 26 countries, through partnerships with leading retailers including Gebr Heinemann, Dufry, Lotte Duty Free, The Shilla Duty Free, China Duty Free Group and DFS Group.
Foreo will highlight a selection of its latest beauty products at the upcoming TFWA World Exhibition (Yellow, G37).
