Coty has launched a limited-edition eau de toilette which celebrates the elegance and beauty of the gardenia. Gucci Flora Gorgeous Gardenia will make its travel retail debut in April.
Gorgeous Gardenia, described as an “intensely feminine fragrance”, combines the lightness of the gardenia’s first blossom and the richness of the flower in full bloom.
Opening on a fresh note of red berries, the heart of the fragrance is an intense concentration of white gardenia balanced by a base of patchouli and brown sugar.
The juice itself is tinted a “modern pop pink” and is packaged in an outer box decorated with an ornate flora and fauna botanical print.
Gorgeous Gardenia is the latest in the Gucci Flora collection and joins existing fragrances Glamorous Magnolia and Gracious Tuberose.
