Guerlain has expanded its skincare and makeup range with a trio of major launches: Majestic Feathers, Orchidée Impériale Longevity Cream and Abeille Royale Bee Lab Shot. All three lines are now available in Guerlain stores across global travel retail.
Abeille Royale Bee Lab Shot
Guerlain has expanded its Abeille Royale skincare line with Bee Lab Shot, a seven-day intensive treatment designed to boost the age-defying performance of the Youth Watery Oil Serum. Developed by Guerlain’s Bee Lab, the innovation builds on over 15 years of research into the repairing properties of bee-derived ingredients.
Each sphere, containing 20% Vitamin Cg, hyaluronic acid and Black Bee honey, dissolves when mixed with ten drops of the serum, creating a concentrated formula. Clinical results show visible improvements within seven days, including enhanced radiance, increased firmness and reduced wrinkles.
Bee Lab Shot launched in July with an RRP of €59 individually or €165 with the Youth Watery Oil Serum.
Orchidée Impériale Longevity Cream
Guerlain has unveiled The Longevity Cream, the sixth generation of its Orchidée Impériale skincare line.
The new formulation is powered by Orchid Longevity technology, a patent-pending complex derived from the Vanda Coerulea orchid. The technology targets MAMs (Mitochondrial Associated Membranes) – key structures involved in cellular communication and ageing.
Clinical tests showed that the technology increased MAM dynamism eightfold and boosted cell vitality by +196%. Within one month, 12 major signs – including wrinkles, firmness and radiance – showed visible improvement. The cream is available in two textures and formulated with up to 97% naturally derived ingredients.
The Longevity Cream is presented in a refillable jar made from 90% cellulose, cutting climate impact by up to -49% over a year of use. The launch also reinforces Guerlain’s ongoing orchid conservation work in China’s Tianzi Reserve, where over 20,000 orchids and 150,000 trees have been reintroduced since 2011.
The Longevity Cream launched on 1 September with an RRP of €490 for 50ml and €398 for the refill.
Majestic Feathers
Guerlain has introduced Majestic Feathers, a limited-edition makeup collection inspired by the colours and textures of bird plumage. The range updates several of the Maison’s core makeup lines – Rouge G, Ombres G, Terracotta and Météorites – with new designs, shades and finishes.
The collection continues Guerlain’s historic association with avian motifs, which dates back to the 1933 launch of Vol de Nuit, a fragrance advertised with Art Deco wing imagery. Majestic Feathers draws on this heritage across a series of seasonal releases.
The Rouge G customisable lipstick line features three new collector cases: Songbird, Phoenix and Peacock. The lipstick’s Velvet formula, containing 81% lip care active ingredients, offers a matte finish and up to 12 hours of wear.
The collection introduces eight new shades, including 555 Brique Ambré, 456 Rouge Corail, 139 Nude Dragée, 819 Brun Cajou, 207 Beuge Blush, 234 Orange Sienne, 777 Prune Magenta and 530 Rose Rouge.
The Ombres G eyeshadow range has been expanded with two colourways. 870 Emerald Feather combines metallic gold, satin brown, olive green and matte dark khaki, while 131 Birdy Beige includes deep black, nude beige, chocolate brown and metallic golden rose tones. Each palette features four finishes designed to offer depth and versatility.
Terracotta Peacock features a compact design inspired by peacock feathers. The formula, which contains 96% naturally derived ingredients, includes two blush shades and a bronzing tone.
The Météorites Phoenix powder pearls are presented in a collector case and feature a new colour combination with magenta, pink and nude beige to create a natural glow.
The collection also includes Rouge G Prestige, a limited-edition case produced in collaboration with Parisian embroidery studio Baqué Molinié.
The matte black case, decorated with an embroidered feather motif in gold and red, is paired with three existing lipstick shades: 03 Nude Intense Satin, 214 Rouge Kiss Satin and 510 Rouge Vibrant Velvet. ✈
