Haribo will present a range of gifting and snacking items at the upcoming IAADFS Duty Free Show of the Americas (booth 1305 Otis McAllister).
The Haribo Goldbear Candy Tin 120g is a collectible gift available in red, green and yellow. Each tin contains ten 12g bags of Haribo’s Goldbears.
Three versions of the Goldbear Candy Tin are available: Standard, Halal and FDA-compliant (96g).
The Haribo Travel Bag 800g includes 100g bags of the brand’s best-selling Goldbears, Happy Cola, Starmix and Tropifrutti. The bag is made from wipe-clean PEVA plastic and comes with a zip fastening.
Special versions of the Haribo Travel Bag are available to suit specific travel retail markets such as Scandinavia, the brand said.
Haribo has extended its range of travel-exclusive confectionery pouches with the addition of Phantasia and Tropifrutti 750g assortments.
The new Phantasia Pouch 750g is an assortment of fruit jellies in the shape of dinosaurs, reptiles, cars, dummies, cola bottles, marine creatures, safari animals and little devils.
The following flavours are offered: cherry, strawberry, blackcurrant, orange, lemon, raspberry, pineapple and new additions apple and blueberry.
Haribo Tropifrutti Pouch 750g features toucans, palm trees, passion flowers, bananas, mangos, mandarins, blackcurrants and pineapple-shaped jellies. Flavours include passion fruit, banana, melon, mango-mandarin, blackcurrant and pineapple.
Haribo Travel Retail Manager Elisa Fontana commented: “Haribo now has a delightful travel retail portfolio designed to suit a wide range of consumers. Our aim in 2017 is to develop our partnerships with retailers and distributors worldwide and to roll out this portfolio in Europe, Middle East and the Americas, including our Halal range and the regional variations like the Scandinavian selection.
“Haribo had a good year in 2016 with healthy growth in both volume and value, although the effects of the market slow-down became evident in the last quarter. We are continuing to strengthen our market share in Europe, especially in continental Europe and the UK. Our Americas-specific travel retail range was launched in 2016, starting with the US followed by South America, and the first results are promising.
“This year we want to continue extending the range in this region and enlarging our distribution, entering new markets like Brazil and increasing our presence in North America.”
