Our regular feature celebrates memorable scenes, moments, launches and campaigns related to the global aviation and travel retail sphere.
CAMBODIA. Today’s photo, courtesy of Jonathan Goldsmid, Chief Commercial Officer at International Airport Advertising Corporation (IIAC), is another affirmation of the reach and impact of airport advertising, either in or (as in this case) outside the airport.
The photograph shows vibrant digital advertising for Odom, a vast urban development project in Phnom Penh described by lead developer ULS as its most ambitious community-focused project to date. The giant digital installation outside Phnom Penh International Airport is perfectly placed to catch the eyes of drivers and passengers headed to the capital city’s gateway.
Centrally located on the upscale Norodom Boulevard in central Phnom Penh, Odom features two towers connected by a five-floor podium. Combined residential, commercial and office spaces are designed to evoke a the community feeling of traditional Khmer villages cast into the future. ✈
