Images of the Day: Lotte Duty Free turns Queensland into Ginland at Brisbane Airport

Our regular feature, brought to you in association with Strange Nature Gin from New Zealand, celebrates memorable scenes, moments, launches and campaigns related to the global aviation and travel retail sphere.

AUSTRALIA. Today’s selection comes from Brisbane Airport, where this week Lotte Duty Free and Brisbane Airport Corporation put on a fantastic dual celebration of their renewed ten-year contractual partnership, writes Martin Moodie.

You can read my full report on the occasion here but for this column, and in honour of it being brought to you in association with Strange Nature Gin from New Zealand, my image choices focus on the delightfully diverse range of Australian and international gins on offer at Lotte Duty Free’s departures store.

I am old enough to recall when gin was considered a moribund category globally and in travel retail in particular. Sparked by Hendrick’s Gin’s brilliantly eccentric disruption of the sector, that all changed from 1999 onwards and today gin (and especially local craft gin) occupies enviable prominence in most duty-free shops around the globe.

Lotte Duty Free at Brisbane Airport is a prime example. I will let the pictures tell the story but what a fantastically eclectic range is on offer. Just imagine the proposition when the retailer opens its new-look store (part of the decade-long agreement), a whopping great 3,900sqm walk-through shopping emporium.

In the meantime, sit back and enjoy today’s imagery as Lotte Duty Free turns Queensland into Ginland. ✈

Still crazy after all these years: Hendrick’s Gin, the great disruptor from William Grant & Sons, is still strutting its (quirky) stuff a quarter of a century on
(Above and below) Blockbuster international favourites such as Tanqueray line up along their Aussie (and… watch this space… trans-Tasman) cousins

So a Kiwi walks into a duty-free store packed with Aussie gins. Does he ask for one? Come on… was Richie McCaw a Wallaby? “Do you have Strange Nature Gin from New Zealand?” he queries. And of course they do (see left of gondola above and below) for Lotte Duty Free has as intimate an understanding of the (hopelessly biased) tastes of Kiwis as it does of their Ocker counterparts.

Four Pillars, from Victoria’s Yarra Valley, has played a critical role in showcasing the excellence and innovation of Australian gin

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