SOUTH KOREA. Hon Corporation, a leading jewellery company in Korea, has appointed Jonathan Holland & Associates as managing agent in travel retail for its Walt Disney Jewelry line.
Walt Disney Jewelry, for which Hon has a global travel retail business licence, already has a presence onboard several airlines and downtown duty free shops.
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Walt Disney Jewelry already has a presence onboard several airlines and downtown duty free shops (above) |
With this partnership Hon aims to expand the brand’s travel retail footprint in 26 countries/regions: Japan, the US, the UK, Germany, Netherlands, Sweden, Norway, Denmark, Finland, Ireland, France, Spain, Portugal, Italy, Austria, Switzerland, Belgium, Luxembourg, Indonesia, Malaysia, Thailand, Singapore, Philippines, India, UAE and Saudi Arabia.
Hon plans to introduce Walt Disney Jewelry on most major airlines in 2010 and embark on a special travel retail exclusive collection with a French fashion designer.
Its growth strategy for travel retail will move into high gear in 2011 as the company aims to develop its ground duty free business in airports. Plans are being prepared for the launch of special Walt Disney Jewelry gift sets, combining items such as jewellery, watches and leathergoods.
Hon also plans to attend the 2011 TFWA Asia Pacific show in Singapore and TFWA World Exhibition in Cannes.
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Hon Corporation, which has a global travel retail business license for Walt Disney Jewelry, aims to expand the brand’s presence in travel retail in 2010/11 | |
Commenting on its choice of Jonathan Holland & Associates as a partner, Hon said: “We have a good relationship with Jonathan Holland & Associates. They offered a clear vision and have a professional team with great passion and good network.”
Jonathan Holland & Associates Managing Director Jonathan Holland added: “Disney is a global brand with superb recognition wherever you travel so, naturally, we are very happy to be associated with Hon Corporation of Korea in helping them to develop their Walt Disney Jewelry line in travel retail. The product range is wide & extensive and caters to many different tastes, which is ideal for a global brand of this nature. We look forward to presenting it to the industry.”
For more information on Walt Disney Jewelry, e-mail Jonathan Holland & Associates Regional Sales Director Angeline Goh at angeline.goh@jh-associates.com. Visit www.disneyxoxo.com.
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