Japanese spirits company Kamiki Drinks has entered a strategic agreement with Disaronno International for the distribution of Kamiki Whisky, Umiki Whisky and Minoki Rum across the UK, Netherlands, Belgium and Luxembourg.
Through this partnership, Kamiki Drinks is marking a new era in its route-to-market strategy across key European regions.
Disaronno UK will begin distributing Umiki Whisky and Minoki Rum from 1 July. Disaronno BV will commence distribution of Kamiki Whisky, Umiki Whisky and Minoki Rum starting 1 August across Belgium, Netherlands and Luxembourg.
Kamiki Drinks noted: “This partnership signifies a major milestone in our growth strategy and underscores our commitment to enhancing access to our unique spirits for consumers in these important markets.” ✈