SINGAPORE. Omnichannel retailer KrisShop.com has launched its latest promotion to encourage consumer spending across a range of products, including duty paid liquor, beauty, home décor and electronics.
Its new campaign, which runs from 12 to 26 May, offers shoppers three KrisFlyer miles for every S$1 spent, up from the previous 1.5 KrisFlyer miles for every S$1 spent.
![](https://moodiedavittreport.com/wp-content/uploads/2023/07/30-FOSSA-CHOCOLATE-SINGLE-ORIGIN-CHOCOLATE-TRAVEL-SET.jpg)
KrisShop has also partnered with American Express (AMEX) to offer card members the opportunity to earn 500 bonus miles with S$180 net spend, or 1,000 bonus miles with S$350 net spend.
Shoppers that use American Express Singapore Airlines credit cards are usually awarded two miles for every S$1 spent on KrisShop. The promotion offers up to seven miles per dollar spent on KrisShop.com upon achieving the minimum spend to attain bonus miles.
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In addition, KrisShop has lowered the minimum spend required for free local delivery, from S$100 to S$50.
KrisShop is a three-way joint venture between Singapore Airlines (70%), Miami-based travel retailer 3Sixty Duty Free (15%) and ground services provider SATS (15%) formed in March 2018. As revealed by The Moodie Davitt in an on location report on 21 August 2019, KrisShop was relaunched as a fully-fledged omnichannel ecommerce and lifestyle portal – a capability that seems sure to serve it well given the current travel restrictions into and through Singapore.
[Click on the YouTube icon to view the relaunch of KrisShop.com last year]