FRANCE. Lacoste has entered into a long-term worldwide licensing agreement with US-based watchmaker Movado Group Inc, the French accessories company announced this week. The deal is effective 1 January 2007 and includes design, production and distribution of men’s and women’s timepieces.
The new collection will be launched in spring 2007 at the Annual Watch & Jewellery Fair held in Basel, Switzerland.
It will feature stylish timepieces with a contemporary sport-elegant feel and will be available at fine department stores and speciality shops, fine jewellers and at Lacoste boutiques worldwide.
About Lacoste
Lacoste was founded in 1933 by René Lacoste, a tennis superstar of the 1920s and multiple grand-slam and Davis Cup winner. Starting with the iconic polo-shirt, Lacoste has developed a range of lifestyle fashion clothes, shoes, fragrances, handbags, eyewear, home wear and watches for men and women. In 2005, 48 million items were sold, representing a total wholesale turnover of US$1.6 billion across 110 countries through a network of 870 Lacoste boutiques, department stores, sports shops, specialist retailers and more than 2,000 clothing corners.
About Movado Group
One of the world’s premier watchmakers, Movado Group designs, manufactures and distributes watches from Movado, Ebel, Concord and other brands worldwide. The company operates Movado boutiques in the US.
MORE STORIES ON LACOSTE
In memoriam: Bernard Lacoste passes away – 21/03/06
Lacoste accessorises 80 corners; reports hugely successful Cannes show – 11/11/05
Lacoste launches first travel retail accessories stores – 27/09/05
