AUSTRALIA. Lagardère Travel Retail has unveiled its new retail offer at Gold Coast Airport’s Common User Terminal. The store investments are part of Gold Coast Airport’s preparation for the 2018 Commonwealth Games, which will take place on the Gold Coast.
The stores cover both International and Domestic departure lounges, as well as arrivals. The company was awarded five locations following a tender in late 2016.
The retailer has introduced its latest destination concepts, with Out of Australia opening in International departures and The Gold Coast Store in Domestic departures. Lagardère Travel Retail has also upgraded the Aelia Duty Free store and added travel essentials brand Relay to the retail mix in the International lounge.
Aelia Duty Free, it said, has been “refreshed and rebranded” to remain “aligned with existing duty free offers in the Pacific region”. The revised offer features brand installations including Bundaberg Rum, Sunglass Hut and tech2go, which cater to changing passenger profiles, along with an updated online platform.
“We’re delighted to deliver new and innovative concepts to the Gold Coast Airport, offering the passengers a complete travel essentials, destination and duty free offer, with a strong mix of local flavour and true Sense of Place,” said Lagardère Travel Retail CEO of Pacific region Matthieu Mercier.
“We have enjoyed a long and successful partnership with the airport since 2002, so are excited to be part of this redevelopment phase.”
Gold Coast Airport General Manager Commercial Deborah Price commented: “Gold Coast Airport is delighted with the new Lagardère Travel Retail concepts that are innovative and have captured the essence of Sense of Place. The yellow coloured kombi van is the centrepiece of the store merchandised with locally sourced apparel along with the Movie World and Commonwealth Games concept area has been a huge success.
“The Out Of Australia store in the International terminal brings a different dimension with a more sophisticated souvenir offer and has been designed with warmth and feel of the Outback. This is all part of upgrading and enhancing the passenger experience in preparation for the Commonwealth Games in April 2018.”
Lagardère Travel Retail’s stores at Gold Coast Airport include Aelia Duty Free, Relay, tech2go, Victoria’s Secret Beauty & Accessories, The Gold Coast Store, Out of Australia, M.A.C. Cosmetics, Hub Convenience and (soon to open) Sunglass Hut in kiosk format.
