SOUTH KOREA. Lotte Duty Free has launched its online shopping festival targeting Korean customers preparing to travel ahead of the Chuseok Golden Week (16-18 September).
The campaign, which kicked off today and runs throughout September, offers discounts of up to -70% on 400 participating brands across various categories.
Among the popular brands joining the shopping event include Estée Lauder, Tom Ford Beauty and Jo Malone from The Estée Lauder Companies and SK-II.
Customers can also enjoy discounts on Japanese premium sake brand Dassai, Orthomol nutritional medicine products and Pulio massagers.
The travel retailer is featuring a ‘Weekly Hot Deal’ during the campaign period, showcasing 30 new products offered at reasonable prices every week.
Shoppers can enjoy up to -70% discount on products selected by Lotte Duty Free buyers in the ‘MD’s Pick’ event. Offers include 2024 Fall/Winter fashion items, whisky, jewellery and eyewear.
To celebrate Chuseok, one of South Korea’s most important holidays, gifting options are available to customers at a -60% discount.
The campaign also includes interactive events such as roulette promotions, offering shoppers a 100% chance of winning prize giveaways.
Participants can receive random rewards, including LDF Pay worth KRW30,000 (US$22), special points and additional points, all of which can be used on the same day.
In addition, one Kakao Pay user whose purchases exceed US$200 will get a chance to win a Fred necklace worth KRW7 million (US$5,244) in a lucky draw.
Each week, Lotte Duty Free will provide additional benefits through affiliate payment companies. These include up to KRW10,000 (US$7.50) instant discount for purchases worth more than KRW250,000 (US$222) using Kakao Pay.
Customers who spend over KRW50,000 (US$46) with Kakao Pay X Hana Card will receive an additional -5% discount from 9-15 September.
From 16-22 September, Naver Pay users whose purchases are worth over KRW200,000 (US$150) will receive Naver Pay points. Additional discounts will be given to Lotte Card users from 23-30 September.
Details on the event and customer benefits can be found on the Lotte Duty Free website and mobile app.
A Lotte Duty Free official said: “We have planned a large-scale event for Korean customers who will travel abroad for the golden holiday and Lotte Duty Free plans to continue to carry out various promotions to satisfy customers through online and offline channels.” ✈
