ITALY. Italian eyewear house Marcolin has finalised its acquisition of German eyewear manufacturer, Ic! Berlin.
The Berlin-based brand was established in 1996 and has been honoured with numerous accolades, including the Silmo d’Or Award.
Ic! Berlin manages the in-house design, prototyping, manufacturing and assembling of its luxury sunglasses and optical frames.
Marcolin now holds full control of Ic! Berlin and about 140 employees at its Berlin headquarters, and manufacturing plant, as well as its two subsidiaries in Japan and the US will now become part of Marcolin.
The move is part of Marcolin’s strategy of enhancing its expertise in metal manufacturing and expanding its luxury portfolio, a segment with huge potential, it noted. The acquisition will also allow the company to bolster its market positioning in key areas, such as Asia and Europe.
Ic! Berlin has been added to Marcolin’s house brands, which include Web Eyewear, strengthening a strategic segment for the company. ✈
