HONG KONG, CHINA. Molton Brown, in partnership with Blue Chip Group, is all set to reveal a counter at Hong Kong International Airport Terminal 1. It will be launched in April within The Shilla Duty Free’s experiential retail concept store Beauty&You.
Departing travellers can visit the Molton Brown counter to explore its range of bodycare products and fragrances. The dedicated space aims to provide a personalised and immersive retail experience.
The British luxury fragrance house is making a comeback to overseas travel retail through its partnership with Blue Chip Group, reinforcing its presence in the Asia Pacific region.
Blue Chip Group Managing Director Flora Lee said: “Our partnership with Molton Brown exemplifies our commitment to delivering exceptional results and supporting the fragrance house’s journey in Asia Pacific.” ✈