Rossi D’Asiago has its sights set on expansion as it takes a stand for the first time at TFWA World Exhibition in Cannes this month (Stand: Marine Village, R3).
Highlighting its Antica brand of sambuca and sambuca-based liqueurs, which are listed with James Richardson Duty Free and Delhi Duty Free Services, Rossi D’Asiago will focus on Europe and Asia in a bid to raise its profile in the travel retail market.
Rossi D’Asiago offers a range of flavours for its Antica brand, including Sambuca, Liquorice, Raspberry, Banana, Apple, Coffee, Cherry and TropicalAntica Sambuca Classic is an anise-flavoured liqueur, made from natural ingredients, distilled in an infusion of Anise Star fruits and other herbs in alcohol.
Rossi D’Asiago Export Director Nicola Dal Toso said: “Exhibiting at TFWA World Exhibition for the first time is a real dream for us; it is the perfect opportunity to showcase our exciting range to key industry figures.
“We have seen huge success in the domestic market with Antica Sambuca Classic, with it being the number one sambuca brand in the UK and second in the world within the category. Emulating this success in the travel retail market is our main objective, and we truly believe that we have the product range to do it.”
Rossi D’Asiago believes its decorated bottle and range of flavours offer retailers the opportunity to create stand-out displays on shelf. As ingredients for cocktails, mixed drinks or shots, the sambuca and sambuca-based liqueurs provide a strong selling point, the company said.
“We are committed to producing new products and enhancements to ensure that our range is on-trend. With travel retail being such a fast-moving market and trends rapidly changing, it is vital that we provide our customers with new and unique liqueurs to ensure that we are ahead of the game,” Dal Toso concluded.
The Antica line offers a range of flavours and bottle sizes including: Sambuca, Liquorice, Raspberry (50, 70, 75, and 100cl) and Banana, Apple, Coffee, Cherry and Tropical (70cl).
