ITALY. Ecommerce parking aggregator ParkVia has secured a new partnership with Italian airport authority Toscana Aeroporti. The agreement will see the availability of parking spaces from Pisa International and Florence airports exposed to over ten million users on parkvia.com and across a network of partner sites including Vueling, Ryanair and Wizz Air.
The collaboration went live in July 2021, as Toscana Aeroporti joined the ranks of ParkVia’s other Italian airport car parking partners including SEA Group and Aeroporti di Roma, operators of some of the country’s biggest airports.
Toscana Aeroporti said of the new partnership: “As a customer-oriented organisation we’re committed to exceeding our end-users’ expectations so were looking to expand our digital footprint to meet the needs of the modern, digital-first traveller.
“ParkVia was a natural choice for the partnership due to their reach and customer-centric ethos.”
ParkVia Head of Strategic Accounts Ilaria Vacca said: “Toscana Aeroporti are a great partner for ParkVia. They already have an excellent parking proposition, a focus on customer satisfaction and are commercially astute.”
She added: “Access to our network allows them to expose their product to a greater audience and reach new customers. We are very excited about what the future holds for this collaboration.”
ParkVia – whose own website has four million registered users – now connects drivers with airport parking spaces in 44 countries.
