Brand: The Glenlivet
Travel retail exclusive: Yes
Launch: Pernod Ricard-owned The Glenlivet has released the Master Distiller’s Reserve range, a signature collection of three triple-cask matured single malt whiskies. It will be available in travel retail from 1 July.
Details: Master Distiller’s Reserve range comprises existing whisky Master Distiller’s Reserve and new expressions Master Distiller’s Reserve Solera Vatted and Master Distiller’s Reserve Small Batch.
The collection features traditional oak, American oak and ex-sherry oak casks which, according to The Glenlivet, give each expression a rich and “three-dimensional” quality.
Each expression is presented in a clear glass bottle and is housed in a luxury carton which comes with tasting notes.
Comment: The Glenlivet Brand Director Nikki Burgess: “Master Distiller’s Reserve has proven to be a huge success in global travel retail. It has been a natural next step for us to extend this into a permanent travel retail exclusive range to further our credentials in the super-premium whisky category. International travellers are a specific group with a thirst for innovation and exclusivity and The Glenlivet is in prime position to deliver this.”
The Glenlivet Master Distiller Alan Winchester: “The Master Distiller’s Reserve range is a collection of exceptional single malt whiskies that marries the craft of the cask and the craft of flavour while maintaining the distinct floral characteristics of ‘the single malt that started it all’. It is an honour that every bottle bears my name.”
(Above and below) Travel retail exclusive The Glenlivet Master Distiller’s Reserve range 
