INDIA. Collinson-owned airport lounge and experiences programme Priority Pass has joined forces with Asian merchant commerce platform Pine Labs to launch a new domestic lounge experience in India.
The programme – named Priority Pass Access India – enables brands to reward their customers with access to Priority Pass’s extensive airport lounge network in India, as well as the largest lounge network globally, through one single provider.
The initiative is an extension of Priority Pass, which provides frequent travellers access to over 1,300 lounges and airport experiences, including facilities in 90 of the top 100 airports globally.
Through the launch of Priority Pass Access India, Collinson stated that the enhanced programme stands alone in its ability to offer Indian cardholders access to lounges both domestically within India and internationally via their payment card.
Eligible payment cardholders in India can now enjoy access to 50 premium lounges and airport experiences located across the major cities of India, simply by tapping or swiping their payment card on Pine Labs’ point of sale terminals.
Collinson Senior Vice President, Commercial EMEA Priyanka Lakhani said: “Despite the COVID-19 pandemic, India remains one of the world’s busiest domestic travel hubs. With the ‘new normal’ of travel being more stressful than before, travellers in India are seeking a hassle-free experience where they feel safe and secure.
“Our partnership with Pine Labs to launch Priority Pass Access India enables us to respond to this growing need – offering a seamless solution for our clients to reward their customers with memorable domestic and international experiences in the most frequently traversed locations.”
Pine Labs Chief Business Officer Kush Mehra said: “At Pine Labs, we are constantly innovating our technology solutions to cater to the evolving needs of our partners and provide simplified solutions for their customers.
“We are all aware of how stressful travelling can be, especially during current times. We are excited to partner with Collinson to launch Priority Pass Access India, to ensure a seamless experience for Indian travellers.”
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