INDIA. AI products company sentipede.ai has announced the launch of its flagship product, ZAIC, an AI-powered pricing intelligence platform which it says is designed to “bring clarity, speed and precision to the duty-free industry”.
Incubated by Voiceback Analytics – a leading travel retail analytics firm and Microsoft Partner for Data and AI, Sentipede aims to “simplify complexity and drive smarter commerce across retail and global travel retail”, the company said.
ZAIC is purpose-built for travel retail, capturing prevailing Retail Selling Prices (RSPs) and active promotions across multiple SKUs and duty-free stores. Built with proprietary algorithms and AI integration, ZAIC offers visibility into competitive pricing landscapes, said the partners.
The system tracks and analyses daily prices and promotions across more than 1,500 items in 30+ global shopping destinations at airports including Dubai, Singapore, London Heathrow, Frankfurt, Mumbai, Delhi and others. It delivers granular, SKU-level visibility into how products are priced and promoted in real time – enabling brands, airports and operators “to benchmark, optimise and strategise with agility”.
Key Features of ZAIC
- Reach: Daily sourcing of prices and promotions of 1,500 key SKUs across liquor, beauty and confectionery and 30+ locations worldwide. The list also includes select downtown locations for inland retail comparisons with duty-free pricing.
- Item search: Instantly compare retail prices of selected products across multiple duty-free locations.
- Promo search: Discover active promotions and discounts in targeted markets and brands.
- Final price comparison: Evaluate post-promotion prices to understand true competitive positioning.
- Currency choice: View prices in preferred currencies for localised decision-making. Prevailing currency exchange rates are used for calculations.
- Continuous monitoring: The pricing engines update prices and promotions on a daily basis giving users a view of long-term price movements as well as short-term guerrilla pricing / promotion moves by competition.
- Flexible plans: Flexible subscription-based plans enabling each user to select the locations and products as per their requirement and be charged for the same.
All insights are delivered via intuitive dashboards with export capabilities. Brands, duty-free retailers and airports can subscribe to ZAIC to unlock pricing intelligence.
Sentipede Technologies Promoter and CEO Sheel Vora commented: “ZAIC is our answer to the pricing opacity that plagues global travel retail. With this platform, we’re not just tracking prices – we’re decoding patterns, surfacing opportunities and enabling faster, smarter decisions.
“Our partnership with Voiceback Analytics gives us the domain depth and technical edge to build products that are both visionary and grounded in operational reality.”
Launch offer
To mark the launch, Sentipede Technologies is offering a complimentary trial offer of ZAIC to all interested users. This limited-time access allows travel retail professionals to explore the platform’s capabilities and experience firsthand how AI can transform their pricing and promotional strategy, said the company.
Interested users can log in to ZAIC.sentipede.ai and create an account. Go to My Profile page, select the active airports and active products. Trial users can select any number of categories and a maximum of five airports only. Save your selections and apply the free subscription on pricing tab to access ZAIC. Users can also change the selections of airports and products. ✈
