SOUTH KOREA. Shinsegae Duty Free is celebrating the opening of Asia’s first Canada Goose pop-up stores.
The stores – at the retailer’s flagship downtown location in Myeong-dong, Seoul and Incheon International Airport – showcase a wide range of the brand’s most popular products.
The line-up includes heavy outerwear, lightweight padding, jackets and pants, making it a “must-visit destination” for those gearing up for the winter season, Shinsegae Duty Free said.
The retailer highlighted the fact that the offer includes products highly sought after by Chinese consumers.
The Incheon store, opened on 31 October, is only the brand’s second airport store worldwide. The Myeong-dong pop-up opened on 31 October.
Shinsegae Duty Free said the luxury premium padding brand hailing from Canada has “captured the hearts of consumers not only in Korea but across the globe”, noting that Canada Goose’s high-quality, cold-weather outerwear has become synonymous with style and functionality.
A Shinsegae Duty Free spokesperson said: “Shinsegae Duty Free is dedicated to introducing premium brands that our customers prefer and are passionate about.
“As the winter season approaches, we invite all travellers and premium padding enthusiasts to experience the exclusivity of the Canada Goose pop-up store, a first in the domestic industry.”
Footnote: As reported, Canada Goose has appointed highly respected executive Christian Konrad as Senior Vice President of Travel Retail Worldwide amid a concerted expansion drive in what the company has identified as a key growth channel.
Founded in Toronto over 65 years ago, Canada Goose has grown into one of the world’s leading makers of performance luxury apparel, driven by its core down-filled product made in Canada.
