Tin packaging specialist The Silver Crane Company will reveal new peppermints and cocktail-themed chocolates from its Motif brand at this year’s TFWA World Exhibition (Blue Village G3).
Motif claims to “bring a whole new meaning to eye candy” with its collectable, pocket-sized mint and chocolate tins.
Motif packs peppermints in slim, sliding tins with designs inspired by the worlds of fashion, interiors, art and pop culture.
The tins are plastic-free, 100% reusable and, according to the brand, well positioned for global travel retail. The tins are suitably sized to fit into packets and handbags and Motif vegan-friendly mints are sugar and aspartame free.
The new Motif cocktail-inspired chocolate range targets gifting. Alcohol free, the four launch flavours’ natural ingredients include ginger, peaberry coffee beans, cranberries and raisins.
Silver Crane Travel Retail Manager Dave Syms said: “We are delighted to be showcasing our Motif brand at TFWA Cannes.
“Motif’s new range of premium confectionery is ideally suited to travel retail markets. They are attractive to consumers as both a self-purchase or gift, generating opportunities for retailers to capture additional gift sales and add-ons. We think Motif is destined specifically for this market.”
