Luxury skincare brand SK-II has partnered with The Shilla Duty Free to exclusively launch its new R.N.A Power Eye Cream at Singapore Changi Airport.
The launch event on 15 July was attended by celebrity make-up artist Wu Miao and SK-II Ambassador and actress Rebecca Lim as well as SK-II’s top retail partners, customers and Singapore’s beauty media.
Using SK-II’s first-ever interactive product display, Wu Miao shared his tips on using the R.N.A Power Eye Cream in addition to his SK-II skincare regimen.
New SK-II R.N.A Power Cream is said to holistically target lengthwise and crosswise firmness in every corner of the eye to achieve younger, bigger, brighter looking eyes.
The following R.N.A Power Eye Cream products are available now exclusively at The Shilla Duty Free in Changi Airport: Eye Cream 15g (S$103/US$76); Eye Cream Duo Set (S$190/US$141) and Face and Eye Cream Set (S$257/US$191).
Procter & Gamble (P&G) Associate Director Global Travel Retail Shweta Sharma said: “We are proud to celebrate our eighth year of partnership with Changi Airport Group, and our third with The Shilla Duty Free. With the iconic first-in-the-world launch of the R.N.A Power Eye Cream, we look forward to having more travellers experience the power of our multiple award-winning R.N.A Power anti-ageing range.”
The Shilla Duty Free Head of Global Merchandise Division Ralene Johnson commented: “SK-II has been a highly valued partner to The Shilla Duty Free, and we’re very excited to work with SK-II again to stage another first-in-the-world launch of the brand’s latest innovation.
“The Shilla Duty Free is dedicated to being the leader in offering frequent travellers highly-deserved travel retail exclusives, and we forsee this revolutionary new eye cream to be in great demand by our customers, who will get first access when they shop with us.”
