US. Smashbox Cosmetics has unveiled the new Softbox Eye Palette. The set was inspired by the brand’s Softbox Studio, which features floor to ceiling windows which let in a flood of natural light, thereby creating diffused, dreamlike photos.
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Smashbox Cosmetics’ new Softbox Eye Palette is ideal for creating a soft, nude summer eye |
The palette aims to help consumers mimic that hazy, seductive effect, with a selection of soft, nude eye hues. The palette contains nine eye shadows, two cream liners, a mini Photo Finish Lid Primer and a double-ended brush.
The Softbox Eye Palette (rrp US$44) also features the new TagReader app. Consumers can scan the tag with their smart phone or browse the included Get the Look booklet for Softbox how-tos from Smashbox Studios make-up artists.
The eye palette is complemented by Smashbox’s new Softbox Lip Gloss Collection (US$29). This features travel-size versions of Lip Enhancing Gloss in Afterglow, Illume, Brown Sugar, and Glam, plus two travel-size shades (Infinite and 24/7) of Limitless Lip Gloss.
